Why This Matters
AI in admissions is moving beyond ChatGPT.
Most graduate admissions teams are already using AI to write emails, create content, conduct research, summarize meetings, or simply work more efficiently. But that's only the beginning.
The bigger opportunity is understanding how AI can become part of the recruitment operation itself — helping teams engage prospects faster, maintain consistent follow-up, extend staff capacity, and create more opportunities for meaningful human interaction.
In this live webinar, Anthony Campisi, President of GPRS/ReadyRecruit, will explore what this next stage of AI could mean for graduate program recruitment — across MBA, specialized master's, executive, online, and other graduate programs.
Anthony will be joined by Randell Hernandez, Director of Admissions for the Executive MBA Program at the University of Washington Foster School of Business, who will bring a practitioner's perspective to the conversation and share what led Foster to begin incorporating AI into its graduate recruitment strategy.
What We’ll Explore
- Beyond AI Productivity: Why writing emails faster is only one small part of AI's potential impact on graduate recruitment.
- Where AI Can Make a Difference: Pinpointing where prospects wait, momentum gets lost, follow-up becomes difficult, and staff capacity gets stretched.
- What AI Should — and Shouldn't — Own: How technology can take on repetitive work while keeping people at the center of the conversations and decisions that matter most.
- A Real-World Perspective from UW Foster: What led Foster to move forward, the opportunities the team identified, and how it is approaching its ReadyRecruit implementation as it prepares to launch.
- Where to Begin: A practical framework for identifying the right opportunities for AI without trying to transform everything at once.
WHAT THIS IS NOT
- ✕ NOT A READYRECRUIT PRODUCT DEMO
- ✕ NOT ANOTHER SESSION ABOUT WRITING BETTER PROMPTS
- ✕ NOT A CONVERSATION ABOUT REPLACING ADMISSIONS PROFESSIONALS WITH AI
Who Should Attend
This webinar is designed for leaders responsible for recruitment, enrollment, admissions, marketing, or program strategy across MBA, specialized master's, executive, online, and other graduate programs, including:
Whether you're experimenting with AI today or already considering how it could play a larger role in recruitment, this session will help you think more strategically about what comes next.
AN ENCORE CONVERSATION
This webinar is adapted from a session Anthony and Randell originally presented at the EMBAC Western Regional Meeting, now expanded for enrollment leaders across graduate program types.
Meet the Presenters
Anthony Campisi
President, GPRS/ReadyRecruit
Anthony has spent more than 25 years working with graduate programs on enrollment strategy, marketing, recruitment, and technology. Today, much of his work focuses on helping institutions understand how AI can move beyond individual productivity and become a practical part of recruitment and admissions — while strengthening the human relationships at the center of enrollment.
Randell Hernandez
Director of Admissions, Executive MBA Program, UW Foster School of Business
Randell leads admissions for Foster's EMBA Program and is part of the Foster team currently working through the implementation and training of ReadyRecruit agents. He will bring a practitioner's perspective to the discussion, including what led Foster to move forward and the opportunities the team hopes to address as it prepares to launch.